It was January 15, 2026, a completely normal workday. Evening came, and once we were free, we got on a call. We are two co-founders, but long before that, we are childhood friends from the same hometown—more like brothers.
It was just a regular evening chat, but the topic drifted to our pets. We were talking about what our pets do all day—"my pet does this, my pet does that"—when one of us mentioned, "I have my pet's picture as my wallpaper, we love them so much."
We both went silent. After a few minutes, we said, "We take the time to beautifully organize our pet's images and set them as wallpapers. But how many people are out there who have boundless love for their pet babies, but simply don't have the time to do this?"
We both agreed on this thought. We hung up the phone for a while and started searching online. We wanted to see if there was any platform where this need was being met. After searching for some time, we found many platforms—but not a single one just for our cute, lovable animals.
We texted each other: "No, I didn't find anything."
We were both kind of disappointed. Out of 8.3 billion people in the world, had no one paid attention to this? The world is full of problems, yes, so many problems. But still, for those who love their cute pets unconditionally, we felt they were getting a kind of punishment. Because so many pet parents lose their babies, and they don't even have a single, proper, good-quality image of them.
That thought alone was deeply disturbing and sad to feel and hear.
Thinking about all this, we didn't talk about it for a few days. We got busy with our same daily work. Then the weekend arrived. After having morning breakfast, we got on a call. The same normal catch-up—"How are you? How is everyone at home? How is work going?"
Then the topic came up: "Brother, what happened to that pet thing we thought about?" Neither of us had a special answer because we had no idea what to do.
Then suddenly, one of us said, "What if we build it?"
There were a few seconds of silence. Then the other one replied, "We can build it... but will it truly get love?"
On this, we both just went quiet. While talking, we decided, "Okay, let's do this. You figure out your plan on how things will work, and let's meet in a few days."
We went back to our normal days, but simultaneously, we secretly started building it. We looked worldwide to see how people would react to this idea.
And we were stunned.
Our most valuable and precious people—our aged parents and grandparents—sent us not just one or two, but a flood of requests. They sent pictures saying, "This is my cute pet baby, can you make this?"
Doing just this, in one week, we received around 500 requests. For us, this wasn't just big; it was massive. We immediately made an urgent call to each other: "Bro, the demand is way higher than what we thought."
Things got a bit serious. We took some time and decided we would meet after exactly 1 month after building it completely. One of us was an expert in tech, and the other was an expert in Generative AI—which were our respective job fields anyway.
Hours passed, days passed, weeks passed. The time came: March 1. Everything was complete. We mean the platform called Picmaze.
On March 1, 2026, we launched Picmaze. And watching it slowly grow... April passed, May passed, June, July, August, September. Picmaze became a family base of a total of 200,000 valuable members.